Online community for everything Pets
Pets24
Project with a huge mission to help find lost pets
Overview
South Africa’s largest online community for everything Pets. Pets 24 offers premium content on pet food, pet training, nutrition, health, and more. Also, users can find reviews on the best local pet products and services in the extensive directory of registered breeders, pet shelters, veterinarians, pet-friendly accommodations, pet-friendly restaurants, and more across South Africa.
Requirements
Our solution
Unite fragmented pet service data (adoption, clinics, shops) into one UX
We designed a cohesive user journey that brings adoption services, veterinary clinics, and local shops into one intuitive platform, so users no longer need to search across multiple sources.
Create high-performance, search/filter features for pet services
We implemented a fast and precise search experience, allowing users to filter pets and services by location, type, or breed with immediate and reliable results.
Serve images and maps efficiently across devices
We optimized content delivery to ensure maps, service details, and pet images load quickly on any device, maintaining a smooth and engaging experience.
Support features like appointment booking, reminders, AI suggestions...
We built a flexible and scalable foundation, making it easy to extend the platform with new capabilities such as booking, automated reminders, and intelligent recommendations as our collaboration continued
Pet Adoption Services
One of the greatest initiatives of Pets 24 is to help animals find their new home. That’s why the platform added an extended repository of shelters and services that help people find and adopt pets of any kind.
All the places can be filtered according to the location. Each page contains information about the place, from location and working hours to the phone number and website link.
Every page also contains the form so the shelter can contact you within working hours. Also, the platform suggests hundreds of articles on adoption to help adapt.
Improved Search Experience on Multisite
Algolia Search is a search-as-a-service platform that provides a fast, relevant, and customizable search experience for websites and applications. In combination with WordPress Multisite plugin, users can get the information from multiple databases for more comprehensive search experience.
Lengin specialists managed to keep page speed on a decent level that does not cause user frustrations while displaying all the necessary information.
Pets24 AI Vet
The Pets24 AI Vet is an innovative platform powered by artificial intelligence technology. It utilizes advanced algorithms to analyze and respond to inquiries, offering personalized recommendations and support.
It’s specifically designed to provide pet owners with expert veterinary advice and guidance concerning their pet’s health, behavior, and nutritional needs. It utilizes advanced algorithms to analyze and respond to inquiries, offering personalized recommendations and support.
Side-by-Side Comparison
The compare feature on Pets24.co.za allows users to compare different pet insurance policies, pet-friendly accommodations, and pet sitters/dog walkers.
All the information is up-to-date and analysis contains all the necessary facts from prices and key features to pecularities of ordering and paperwork.
Enhancing Marketing with Integrated Services
Lengin is focused not only on completing tasks but also on meeting business goals. That’s why our devs found a way to enhance marketing research, outreach, and retention and increase the platform’s revenue.
AdButler, PostHog, Courier, and SendGrid were integrated together with the Paystack payment system.
AdButler is an ad-serving platform that helps publishers manage and deliver online advertisements on their websites or applications.
PostHog is an open-source product analytics platform. It helps companies capture user interactions on their websites or applications and analyze them to understand user behavior and improve product experiences.
Courier is a notification management platform that helps businesses send messages to their customers through various channels like email, SMS, push notifications, and more.
SendGrid is a cloud-based email service that enables businesses to send transactional and marketing emails reliably and at scale.
Google Maps API Integration
Google Maps API allows to depict the precise location of the vet clinic, park, pet-friendly cafe and any other facility you’re looking for.
Users can see the precise location of the vet clinic, park, petfriendly cafe, and any other facility you’re looking for.
Results:
→ Simplified pet adoption journey by unifying shelters, clinics, and shops into one platform, reducing time-to-find from hours to minutes
→ Improved user engagement with fast, location-based search and responsive service listings, leading to higher adoption and booking rates
→ Enhanced user experience due to new design solutions and advanced features like 24/7 AI Vet chat.
